How to Become an Influencer in Your Industry

August 27, 2019

Influencer marketing has skyrocketed since it first made its mark. That’s very much due to the way purchasing decisions have changed over the years. In 2018, a study found that only 4% of people trusted celebrity endorsements. This is probably because they prefer to seek product and service recommendations from those who are, above all, knowledgeable and credible. And today, those qualities often come in the form of social media influencers. When…

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14 of the Best Public Relations Examples to Inspire Your Next Campaign

July 30, 2019

Sometimes, a press release about your company’s new product launch, significant hire, or acquisition fails to pick up the coverage you were expecting. Journalists crave juicy stories and viral marketing campaigns, but standing out in a sea of conventional pitches is one of the biggest challenges for any public relations professional. When you need a dose of inspiration, blogs like PR Examples are a great place to find the most…

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Why Micro-Influencers May Be the Most Effective Influencer Marketing Strategy

July 29, 2019

They say bigger is better … but in the case of influencer strategy, we think the opposite could be true. The latest data shows that micro-influencers, influencers with 10,000 or fewer followers, are getting the best results for brands and businesses. More engagement, more clicks, and lower ROI. Keep reading as we dive into the world of micro-influencers and explain the ins and outs of this new trend toward going…

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Tyson Zahner Reveals How to Automate Your Prospecting Using Facebook Messenger Bots

July 10, 2019

In this exclusive interview, Tyson Zahner—Elite Marketing Pro’s former #1 income earner for 3 straight years in a row, now running his own coaching company—reveals a simple 2-step strategy you can use to generate leads now, using one of the easiest, “non-techy” tools to passively start conversations with your prospects: Facebook Messenger. Watch the interview below to learn how to get started with automating your prospecting and selling on social…

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